Logo painting & content creation
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The NBA team Sacramento Kings reached out in early 2020 looking for a fresh way to celebrate their 35th anniversary. We agreed that an engaging piece of video content of me painting the branded icon would be an interesting way to engage their current audience, as well as allow the team to reach new audiences.
When the video went live on both our instagram & TikTok platforms, it was met with an overwhelmingly positive response, receiving hundreds of thousands of organic views.
The video on their instagram is still their most engaged with video of the past 6 months, proving the project to be a great success.